Social media platforms such as Facebook and Instagram strictly prohibit the display of female nipples. On International Women’s Day, 17 brave women challenged these restrictions. They each bared a naked breast on Facebook and Instagram, urging all women to “Check it before it’s removed”.nIn a matter of hours, Facebook and Instagram began deleting the posts. But as the pictures were removed, the buzz and awareness around the story was building in mainstream media.
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Check it before it’s removed
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Credits
Client:
Pink Ribbon Deutschland
Agency:
Art Director:
Lilli Langenheim
Copywriter:
Edward Sedelius
Taria Hocke
Creative Director:
Myles Lord
Tom Hauser
Konradin Resa
Creative Director Copy:
Nikolai Diepenbrock
Designer:
Marc Kaufholz
Illustrator:
Sebastian Hudert
Photographer:
Hannes Caspar
Programmer:
Bleech UG
Berlin Foundation
Social Media Manager:
Phillip Ciba


