In the 1950s a Soviet dog was the first living being to make a return trip into space. She was a heroine of her time. Her fame had an impact on her offspring, making them one of the most famous dog families in history. In order to create a striking piece for today’s most advanced self-piloted ship, it was decided to go in search of one of Strelka’s present day descendants and make him the first crew member of today’s most advanced self-propelled craft: the Audi Piloted Driving.
El legado de Strelka
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Integration & Innovation
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Country:
Year:
Credits
Client:
Audi
Agency:
Account Director:
Miriam Gonzalez
Agency Producer:
Vicky Moñino
Art Director:
Anibal Estrella
Silvia Cutillas
Business Director:
Francesca Gonzalez
Chief Creative Officer:
José Mª Roca de Viñals
Community Manager:
Marc Morató
Copywriter:
Javier Núñez
Creative Director:
Àlex Ademà Gaynes
Guille Ramírez
Executive Creative Director:
Jaume Badia
Production Company:
Blur Films
Programmer:
Aida López
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