For the launch of #everynamecounts of the Arolsen Archives, the largest archive of the Holocaust, we created a new access to memory culture. The campaign asks volunteers to digitize the archive. On January 27, 2021 (Holocaust Remembrance Day), we projected the names and faces of Holocaust-victims onto the French Embassy and thus right into Berlin. This resulted in a digital memorial that was livestreamed worldwide and generated 90,000 new entries in the archive.
#everynamecounts
Awards
Bronze Award
Print & Outdoor
Special Outdoor
Bronze Award
Design
Any Other
Details
Categories:
Country:
Year:
Credits
Client:
Arolsen Archives – International Center on Nazi Persecution
Agency:
Art Director:
Julian Hölscher
Ana Romão
Creative Director:
Till Botterweck
Lydia Liedtke
Other:
Majo Ussat
Anett Ganswindt
Programmer:
Moritz Horn
Sound Designer:
Janis E. Müller
More Any Other Works
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Shortlist Print & Outdoor Special Outdoor
NO ONE MOVES SNOW LIKE GRISELDA
CYW / Madrid
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Shortlist Print & Outdoor Special Outdoor
Fall Trimming
INGO Zurich / Zurich
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Bronze Award Print & Outdoor Special Outdoor
Don’t grill yourself, you’re not a Whopper®
Zaraguza CZ / PragueWavemaker / Prague