Familiar

Could pornstars save lives? We believe they could. In a campaign highligting the risks of prostate cancer for which men in their forties are most at risk, we enlisted the help of famous pornstars from the 90s. If they are familiar to you, you may be within the target age for prostate cancer.

Awards

Member Club Gold Award Integration & Innovation Integrated Campaigns

Details

Credits

DDB, a.s.

Agency Producer: Ondřej Martinec
Art Director: Radouane Hadj Moussa Ondřej Wünsch
Business Director: Nina Stejskalová
Copywriter: Štěpán Kouba
Creative Director: Radouane Hadj Moussa
Director of Photography: Pavel Hejný
Photographer: Pavel Hejný
UX Designer: Odair Faleco

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