In Russia, the “khrushchevki” apartments are endless rows of old, grey, ascetic panel boxes from the ’70s with low ceilings and tiny rooms. Built to accommodate families from communal apartments, they are now considered too small and uncomfortable to cater to the needs of a modern family. Brusnika development invites the audience to move to newer apartments where they can let go of the past and dream about a better future for themselves and their kids.
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Bronze Award
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Online Videos
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Credits
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Brusnika
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Creative Director:
Anton Rozhin
Andrei Gubaidullin
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