#Paintback

#Paintback activated people to act against nazi tags with a simple idea: answering messages of hate with a message of joy – simply by redesigning a Swastika.nAn online film, magazines, posters and workshops inspired people to join.nThe idea went viral immediately and spread globally.

Awards

Nomination Film & Radio Online/Viral Videos
Nomination Interactive & Mobile Social Media Campaigns
Nomination Design & Craft Environmental Design
Nomination Integration & Innovation Content Ideas

Credits

HEIMAT, Berlin

Agency Producer: Alexander Münzer Katrin Zilliger
Art Director: Iken Keune Martin Glöckner
Creative Director: Guido Heffels Matthias Storath
Photographer: Paul Aidan Perry

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