Russian Yoga School

Russian Yoga School is a social project on torture in Russia. It’s a series of videos in which well-known actors and musicians describe widespread forms of torture as if they were doing yoga exercises, since law enforcers cynically give the forms of torture innocent names – ‘Swallow’, ‘Baby Elephant’, ‘Songbird’ – that’d be better suited to yoga positions than brutal forms of abuse.

Awards

Nomination Interactive & Mobile Social Media Campaigns
Member Club Gold Award Integration & Innovation Public Service & Charity Campaigns

Credits

Account Director: Lena Samoilova
Agency Producer: Oksana Bondarenko Anna Bokina
Copywriter: Rinat Khusnutdinov Elnara Ialaltdinova
Creative Director: Artem Tsaregorodtsev
Director of Photography: Maksim Mikheev
Film Director: Dmitriy Tshay
Production Director: Andrey Paukov

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