After its run in cinemas, Batman was re-released on HBO.rnHow could we attract the media’s attention again? Uniting the world’s two best-known bats under one shield: Batman & Valencia Club the Fútbol.rnThe Mestalla football stadium in Valencia has a physical bat-shaped structure logo over 90m on its facade. So we decided to print a 4,000m2 canvas with the image of Batman, removing the symbol from his suit so that the Club’s physical bat would complete the key art.
The Bat Unites Us
Awards
Silver Award
Print & Outdoor
Special Outdoor
Details
Categories:
Country:
Year:
Credits
Client:
HBO Max
Agency:
Creative Director:
Carmelo Rodriguez
Willy Lomana
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