INEC has the power and mission of collecting data and distributing information so that the entire country has access to it. nThe data is creatively exposed as to visually reflect the well being of the population in real time. The branding is composed of five circles: literacy, access to clean drinking water, availability of decent housing, employment and job opportunities and happiness.
The Real Time Brand
Awards
Silver Award
Promotions & New Media
New Use of Media
Details
Categories:
Country:
Year:
Credits
Client:
INEC: National Statistics Institute
Agency:
Agency Producer:
Felipe Lizarzaburu
Art Director:
Geovanny Flores
Associate Creative Director, Art & Copywriting:
Pablo Pérez Cahueñas
Creative Director:
Jürgen Adolph
Eduardo Maruri
Pipo Morano
Chacho Cabrera
Designer:
Tara Otto
Tim Liedtke
Digital Creative:
Ángel Lechas
Managing Director Creation:
Prof. Ruediger Goetz -KW43
Project Management:
Claudine Bosshammer
Web Developer:
Rubén Dimate
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