CANAL+ launched”Waiting Wins” a creative data activation in the heart of Geneva airport. In real-time, all flight data is collected by the airport and sent to the ”Waiting Wins” platform that detects and analyses all delayed flights. Then it broadcasts targeted messages related to passengers’ waiting times at all relevant boarding gates. To download the top-notch contents, passengers only need to go to the “Waiting Wins” platform and enter their flight numbers.
Waiting Wins
Awards
Gold Award
Print & Outdoor
Direct Marketing
Silver Award
Print & Outdoor
Digital Screens – non-static outdoor advertising
Details
Categories:
Country:
Year:
Credits
Client:
CANAL+
Agency:
Art Director:
Thomas Lafourcade
Copywriter:
Pascal Charvet
Creative Director:
Gabriel Mauron
Designer:
Laura Cros
Operation Director:
Camille Delesalle
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