Millions of shared stories show: buying and selling pre-owned fashion online can be annoying – even dramatic. This film tells one of these interactions and underlines it through the singing of the protagonist Lubalin. He plays the seller, the lost buyer, and the hero with the answer: Zalando Pre-owned, the drama-free shopping experience without annoying conversations. Through a TikTok aesthetic, we stay close to the videos our audience usually consumes on social media.
Zalando Pre-owned. Drama-free
Awards
Gold Award
Film & Audio
Online Videos
Details
Categories:
Country:
Year:
Credits
Client:
Zalando
Agency:
Account Supervisor:
Nina Hartmann
Agency Producer:
Anastasia Konovalova
Swantje Rummel
Art Director:
Jenne Genser
Natasha Pramanik
Artist:
Camille Lellouche
Valentina Vernia
Artist, Composer, Singer:
Lubalin
Copywriter:
Anahita Ghanizadeh
Natascha Kuehn
Jule Fuhrmann
Creative Officer:
Thomas Knüwer
Director of Photography:
Nicolai Niermann
Editor:
Bo Ismono
Executive Creative Director:
Marco Obermann
Christoph Bielefeldt
Film Director:
Alice Moitié
Production Company:
Iconoclast Germany GmbH
Slaughterhouse
Programmer:
Emma Paraschiakou
Project Manager:
Arianna Giese
Greta Jeske
Stefanie Bisinger
Sound Designer:
Massive Music Berlin
Strategist:
Daniela Pöhnl
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