The live cinema ad

The key insight for a museum of technology has been translated into an unique and simple media placement, with the help of outdated technology. Idea: By using an overhead projector and a few overhead slides that were projected onto blank billboards, we created an installation that demonstrated what the Museum of Technology Vienna is all about: State-of-the-art technology. Of yesterday.

Awards

Nomination Integration & Innovation Best Use of Technology

Details

Credits

WIEN NORD Werbeagentur GmbH

Account Director: Stella Biehal
Account Manager: Lisa Weise
Art Director: Georg Rernboeck
Copywriter: Christian Hellinger
Creative Director: Bernd Wilfinger Edmund Hochleitner
Designer: Judith Kroisleitner
Production Company: Albert Waaijenberg

More Best Use of Technology Works

  • Nomination Integration & Innovation Best Use of Technology
    Avnet Ringleader

    Avnet Ringleader

  • Nomination Integration & Innovation Creative Strategy
    Nomination Integration & Innovation Best Use of Technology
    Nomination Interactive & Mobile Websites
    Twin Souls

    Twin Souls

  • Silver Award Integration & Innovation Best Use of Technology
    Nomination Promotions & New Media New Use of Media
    Mortal Timeline

    Mortal Timeline