Audible street art

A new music festival, Ural Music Night, took place in Ekaterinburg, a large city with a population of 1,5 million people. rnWe created a street art that can be heard using official festival app MusicNight.rnThe idea was inspired by the old Soviet technology that uses visual codes for sound synthesis.rnThe app captures on special marks and converts everything between them into sound.

Awards

Silver Award Design & Craft Any Other
Silver Award Interactive & Mobile Any Other
Nomination Print & Outdoor Poster Advertising

Details

Credits

Voskhod

Copywriter: Anton Rozhin Daria Ovechkina
Creative Director: Andrei Gubaidullin
Designer: Yana Akhmetshina Kirill Ratman Dmitry Maslakov
Programmer: Alexander Zolotov

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