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My name is my story

MY NAME IS MY STORY is Inter’s new global platform, launched to grow brand relevance by highlighting its founding act as a story of inclusion. rnIn 1908, Giorgio Muggiani created a club open to players from any nation: a rebellious, visionary gesture. rnOver a century later, Spike Lee brings that story to life in a hero film mixing archival material and AI animation.

Awards

Bronze Award Integrated & Innovation Branded Content

Details

Categories:

Country:

Year:

Credits

Client:

FC Internazionale Milano

Agency:

Inter Media House & Alkemy / MilanoAlkemy / MilanoFC Internazionale Milano / MilanoJackleg Studio / Milano

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  • Bronze Award Interactive & Mobile Any Other
    Shortlist Integrated & Innovation Branded Content
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  • Silver Award Integrated & Innovation Product / Service Innovation
    Bronze Award Integrated & Innovation Branded Content
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  • Gold Award Integrated & Innovation Branded Content
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