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Project Life Jacket

Life jackets became a symbol for the refugee crisis in Europe. nThe organisations “Border Free Association” and “The Voice of Thousands” wanted to remove the stigma. To do this, they listened to refugees’ stories about how they used to live and depicted their memories on a very special canvas. Their stories were painted onto life jackets. Those life jackets were exhibited in an orchestrated PR campaign.

Awards

Nomination Integration & Innovation Creative Strategy

Details

Categories:

Country:

Year:

Credits

Client:

The Voice of Thousands

Agency:

Jung von Matt/Limmat

Agency Producer: Matthias Fasnacht Oliver Vedolin
Art Director: Johannes Dörig Emmanuel Denier
Chief Creative Officer: Dennis Lück
Creative Director: Samuel Wicki Rob Hartmann
Editor: Sabrina Kuhlmann
Film Director: Lorenz Troll
Illustrator: Matthias Leutwyler
Production Company: Shining Pictures
Programmer: Roman Holland Cyrill Lehmann
Sound Designer: Jingle Jungle

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