rnAs Glastonbury FOMO hit the socials hard, we hit it back with an exclusive collection of items snatched straight from the hands, outfits, stages, and backstages of artists performing at Glastonbury. From battered drumsticks, used plectrums, signed setlists to sweat towels – this reactive stunt gave the authentic, tangible tokens of live music majesty to their rightful owners – anyone watching on iPlayer or listening on Sounds.
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Summer of Music: Pieces of the Action
Awards
Shortlist
Brand Experience
Point of Sale Experience and Activation
Details
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Credits
Client:
BBC
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More Point of Sale Experience and Activation Works
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Silver Award Integrated & Innovation Integrated Campaigns for Commercial BrandsSilver Award Integrated & Innovation Branded ContentBronze Award Brand Experience Point of Sale Experience and ActivationBronze Award Brand Experience PromotionsBronze Award Interactive & Mobile Any OtherShortlist Interactive & Mobile Digital Direct Marketing

Square Cookie
Saatchi & Saatchi Germany / Düsseldorf
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Silver Award Brand Experience Point of Sale Experience and ActivationSilver Award Integrated & Innovation Best Use of TechnologySilver Award Interactive & Mobile Place-specific ExperiencesShortlist Interactive & Mobile Any Other

Supermarcade
Saatchi & Saatchi Germany / Düsseldorf
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Gold Award Brand Experience Point of Sale Experience and ActivationSilver Award Print & Outdoor Print AdvertisingSilver Award Print & Outdoor Craft – Art DirectionBronze Award Design PackagingBronze Award Print & Outdoor Direct Marketing

PRICE PACKS
SERVICEPLAN GERMANY / Munich