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When I grow up I want to be an accountant

Ajuda de Berço launched a taxes consignment campaign, where, for the first time, it appeals to the accountants class to help a social solidarity institution. The objective is to combat the lack of taxes allocation which, according to a study by GFK, stands at 43%. That is, almost half of taxpayers in Portugal do not allocate 0.5% of their taxes to any institution, despite this not causing any burden to them and despite the numerous campaigns appealing for that.

Awards

Shortlist Integrated & Innovation Integrated and Innovation for non-profit / public service / NGO

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Ajuda de Berco

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Stream and Tough Guy / LisboaHand Creative Chain / LisboaAjuda de Berco / Lisboa

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